Your Sales Team’s New Competitive Advantage.
Anvil turns call recordings into role-play scenarios, objection handling drills, and performance insights, so you can stop guessing and start closing.
Train with real calls. Win with real results.
How Anvil transforms calls into coaching that wins
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You deserve more than summaries
You’re already recording every sales call - now put that data to work. Simply connect Fireflies or upload transcripts manually. No setup headaches.
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You already have the data.
Now you can use it
Anvil uncovers the patterns, objections, and buyer signals buried in your calls, giving your team the clarity to sell smarter and win more.
Real calls. Real coaching. Real performance gains.
Reps rehearse high-stakes conversations, role-play objections, and refine messaging using real examples, not made-up scripts.
You’re Sitting on a Goldmine
You Just Can’t See It
Calls happen everyday, and disappear just as fast
You capture dozens of conversations each week, but how often does that insight shape the next call? Anvil connects the dots across your deals, surfacing the patterns your team needs to close more of them.
Don’t just review calls, train for the next one.
Use what already happened to shape what happens next. Anvil builds real-world coaching moments from your team’s calls, so they’re always one step ahead.
Turn sales conversations into performance gains
Anvil transforms calls into role-play, objection handling, and message testing, helping reps prepare for every scenario and out-play their competitors and convert more sales.
A growing list of customers
We're still in beta...the early feedback has been stellar
Dean Spencer
Head of Sales @ Credentially
Adam Browne
Sr Sales Manager @ Exponea
Clay Shelander
AE @ Credentially
What Can AI Coaching Do for Your Sales Team
Anvil transforms the way your sales team prepares, practices, and performs. With personalized AI-driven coaching, your reps gain tailored insights to handle objections, sharpen their skills, and close more deals effortlessly.
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FAQs
Anvil is a build in progress. Have a question? Get in touch.
You can sign up directly through our website. Once accepted, you’ll receive onboarding instructions and immediate access to the platform. Our team will need a 48 hour processing period to set up and train your dashboard after our introductory call.
We’re working on real-time coaching during live calls, deeper CRM integrations, and personalized performance tracking dashboards.
You’ll be able to simulate realistic sales conversations with AI that mimics common buyer objections, giving you a safe space to practice and improve.
Yes. Anvil will move to a paid model after the beta concludes. Beta users will receive exclusive discounts and early adopter perks.
Absolutely! We’re actively shaping Anvil with input from early users. Your feedback directly impacts what we build next.